PFO OFFICE
- May 4
- 1 min read
A modern transformation that preserves a familiar identity
Category : Workplace
Location : Bang Bon, Bangkok
Area : 982.5 sq.m.
Year : 2021
“Have you seen this product before?”
Many people in Thailand will instantly recognize the brand Asor. While the company has expanded its product range beyond vinegar over the years, its identity remains unmistakable—defined by its signature red and white colors and the distinctive diamond-shaped logo.
A new look, with the same identity.
The new Asor Office is a reflection of this idea— a transformation that introduces a modern aesthetic while maintaining the visual language that defines the brand.
After more than 40 years, it was time to reimagine the PFO Office—bringing a more contemporary look while preserving the brand image that people have long been familiar with.
Foyer
Kitchen
Meeting Room
Restroom
Canteen
Accounting
Marketing
Executive Room
Living Area
Kid's Room
How do you create something new,
while still retaining a strong sense of identity?
The answer lies in balance—a design that feels fresh and modern, yet continues to express the essence of the brand.
